Our Program




Los Alamos MainStreet, in partnership with New Mexico MainStreet, the Los Alamos Chamber of Commerce, and through a New Mexico Economic Development Department LEADS Grant, is spearheading a Los Alamos Retail Accelerator program Fall and Winter 2021.

The overall desired outcome of this program is an increase in independent retail stores in Los Alamos’ downtown core. This desired increase will create a more dynamic and interesting place for residents and visitors to enjoy. It will also help diversify the greater Los Alamos economy, create import substitution options for consumers, build the entrepreneurial class and ecosystem of the area, and fill vacant storefronts.


The program will be conducted in phases.


PHASE ICombine skills-building curriculum, cohort style learning and networking structure, advisement and mentorship from the broader Los Alamos ecosystem. Topics that will be covered in the 5-7 week program include Brand Identity, Marketing, Promotion for Brick & Mortar Retail, Ordering & Inventory, Cash Handling & Accounting (POS, Margins, Overhead), Store Layout & Sales, Employees & Company Culture, and Local Permitting, Licensing and Mentorship. Participants will meet once a week on Wednesday evenings and should expect to reserve 5:30-7:30 p.m. on their calendars, which will include training, as well as time for Q&A and networking (and some sessions will not take up the entire time).


PHASE II - Real-world platform to test market viability and consumer adoption of retail concepts. After conclusion of Phase I training, participants will be given the opportunity to meet with a review committee to present their retail concept and showcase the work they have completed. From this review process, candidates will be chosen to use a retail space for a set period of time (between 4 and 6 weeks). Once selected, participants will be given an opportunity to test their retail concept in this real world brick & mortar environment in downtown Los Alamos (filling a vacant building). While operating their store they will have access to specific advisers familiar with opening and running a retail business and connections to the broader entrepreneur and small business resource ecosystem.

Individuals accepted into the Los Alamos Retail Accelerator program will receive the complimentary training program (Phase I) as well as 4-6 weeks in a retail storefront, rent & utility free (Phase II). The program also covers retail merchandising display costs. 


If you have any questions please contact: Lauren McDaniel, Los Alamos MainStreet Director, at 505-661-4844 or lauren@losalamos.org

Key Dates

These dates are tentative and subject to change.

Week of Aug. 9 – Applications open

Friday, Aug. 27 – Applications close
Week of Aug. 30 – Interviews with final candidates
Monday, Sept. 6 – Participants selected and notified
Week of Sept. 13 – Program begins (Phase I)
Mid-November – First retailer in vacant storefront (Phase II)

Thank you to our sponsors and partners:

Phase II: Retail Accelerator Pop-up Shops 2021
November & December 2021

174 Central Park Square

Visit the 174 Central Park Square pop-ups now through December 2021 (across the parking lot from Boese Brothers Brewpub). Featuring Little Studio on the Mesa, Samizdat Bookstore and Inspired Jewelers.

Store hours vary by retailer and are subject to change (current times posted here).


December 2021 & January 2022 

555 Oppenheimer, Suite 101-A 

Visit the Wheeed Pop-Up Store Tuesday-Friday from 10am-4:20pm. 

Pop-up Store Hours (11 x 17 in) (3).png